Taiwan Tongzhi (LGBTQ+) Hotline Association, Layers|台灣同志諮詢熱線 Layers
Product Project, Visual Identity
臺灣同志諮詢熱線協會 Taiwan Tongzhi (LGBTQ+) Hotline Association
2026
Designed for the Taiwan Tongzhi (LGBTQ+) Hotline Association, this versatile picnic blanket doubles as a wall hanging.
Inspired by the idea that the best advocacy belongs in everyday life, it moves beyond slogans, expressing diversity through a contemporary abstract composition. Stylish and understated, the design reflects the richness and complexity of individual identity. Layers of colour gradually converge towards the centre, symbolising how each person is shaped by overlapping experiences, qualities, and stories. The enveloping forms evoke a quiet sense of warmth, protection, and belonging.
Made to be loved simply for its design, this picnic blanket is meant to accompany you on sunny days and blend effortlessly into everyday life.
Each year, the Taiwan Tongzhi Hotline Association hosts its annual fundraising appreciation event to share its achievements, future direction, and core values with the community. Alongside the event, it releases annual and permanent merchandise collections. Proceeds help sustain the organisation’s services while bringing its values into everyday life through thoughtfully designed objects.
Layer by layer, life shapes us into who we are.
此為為台灣同志諮詢熱線(熱線)所設計之全新野餐墊掛布商品。
以「最好的倡議是進入生活」為概念,告別喧囂的口號,野餐墊將多元隱喻在時髦、簡約的當代抽象構圖中,聚焦於個體身份的複雜與豐富。透過色彩由外向內的有序包圍,象徵每個人都是由多重生命經驗與特質疊加而成的獨特存在。層層包裹的視覺,傳遞出溫柔的內斂與保護。
因為單純喜歡它的好看,此款野餐墊希望能讓每一位使用者在晴朗日子裡,都想帶它出門走走,讓它自然地融入你每個日常場景。
熱線透過每年舉辦之年度募款感恩活動,與社群分享年度成果、未來方向,以及核心價值。除活動本身,亦推出年度暨常態販售商品,其收入不僅為支持熱線持續提供各項服務的重要資源來源,更讓理念透過日常物件被更多人帶入生活。
Designer ── 聶永真 Aaron Nieh、陳聖智 Even Chen
Motion Designer ── 陳宇倫 Eden Chen
Client ── 臺灣同志諮詢熱線協會 Taiwan Tongzhi (LGBTQ+) Hotline Association