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Exhibition tickets
Invitation card, exhibition guide and exhibitor pass
Staff pass
Key visual series launched by the official
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No. 21011

2021 Young Designers’ Exhibition | 2021 新一代設計展

Event, Exhibition, Visual Identity, Art Direction, Poster

2021

“The annual Young Designers’ Exhibition, YODEX, is Asia’s premier diploma show, celebrating its 40th anniversary in 2021 with the theme Dialogue. The event’s key visual served as a collage of industry jargon and memes, capturing the multifaceted voices of newly graduated designers ready to embark on their professional journeys.

The visual is shaped into a dialogue, employing lexicons that resonate with designers, with text organised against a raised typeface baseline to create balance and visual rhythm. It reflects the iterative and nuanced process of communication in design, through careful word placement and thematic repetition. The arrangement and design invite dynamic identity and participatory interaction, fostering a space for dialogue with participating schools through intertextual engagement.


  1. Key visuals presented in motion graphics

  2. Staff pass

  3. Key visual series launched by the official

  4. Exhibition tickets

  5. Invitation card, exhibition guide and exhibitor pass

  6. Custom visuals selected for 140 design departments

  7. Custom visuals selected for 140 design departments

新一代設計展長期致力產學互動合作,是每年吸引萬名學生參與交流的重要平台,亦是台灣設計界關注的大型展覽活動之一,2021年更邁入第40屆,藉由「對話」傳達雙向溝通拉近彼此連結。

主視覺概念以文本對話形式,運用設計師共通性語言字詞,將文字結構圖像化、基線極端上提,保持整體平衡空間和畫面節奏感;透過單詞轉折前進、重複性文字意境,具象化作品產製過程中的溝通反覆、冗長和曲折。文字排列略帶神經質、靈活彈性非通俗的表現手法,導入可變性識別(dynamic identity)、參與式設計(participatory design)概念,與參展校系透過互文行動開啟對話空間。

Art director & Creative director 陳聖智 Even Chen + 聶永真 Aaron Nieh
Designer 陳聖智 Even Chen、魏仁祥 Xiang Wei、聶永真 Aaron Nieh
Project manager 林彥君 Janice Lin


Motion graphics designer 江品緒 Pin Hsu Chiang
Sound design for the motion graphics on social media DC Tu